Certainty Introduction for Tech Vendors

Learn how to add your tech products on Certainty and why it matters !

Certainty
April 9, 2025

If You're a Tech Vendor, This is Why You Should Claim Your Page on Certainty Today

As business buyers turn to AI assistants like Certainty for tech recommendations, visibility on our platforms becomes critical.

Learn why claiming and enriching your vendor page on Certainty helps you get discovered and chosen.

AI Is Changing How Buyers Discover Technology

There’s a major shift happening in how companies find and evaluate tech solutions.

Instead of searching Google for “Top CRM tools,” today’s decision-makers are asking AI assistants like ChatGPT:

“What’s the best CRM for a mid-sized B2B SaaS company with Salesforce integration?”

And when that happens, they’re not just looking for any vendor.
They’re looking for the right fit — based on features, industry, integrations, and buyer needs.

That’s where Certainty comes in.

What Is Certainty?

Certainty is an AI-powered tech sourcing platform used by decision-makers to:

  • Define their needs in natural language
  • Discover AI-matched software solutions
  • Compare options with standardized product sheets
  • Contact vendors and launch RFPs in minutes

The platform is powered by ChatGPT, but goes further by adding functional tools for sourcing and procurement.

And that’s exactly why it matters for tech vendors to be visible on it.

Why You Should Claim Your Vendor Page

If you’re a SaaS or tech company, your solution may already be listed in Certainty’s 130,000+ vendor database.

But unless you’ve claimed your page and enriched it with key information, you’re likely missing out on high-intent buyers who are actively sourcing solutions like yours.

1. 📍 Be Found by AI

Certainty uses GPT-powered search and matching logic. If your profile is missing details — like key features, integrations, or ideal use cases — you’ll be invisible to the AI that’s recommending solutions.

Enriching your page helps ChatGPT understand when you’re a fit and recommend you confidently.

2. 🔎 Stand Out in Shortlists

Buyers on Certainty build shortlists, compare vendors, and make decisions collaboratively. When your product page is complete with:

  • Features
  • Target industries
  • Use cases
  • Integrations
  • Certifications
  • Contact details

...you look more trustworthy, relevant, and ready to be chosen.

3. 🤝 Engage with Qualified Buyers

Once your profile is claimed, you’ll be able to:

  • Receive messages from buyers
  • Respond to RFPs directly on the platform
  • Track engagement with your profile
  • Access new visibility features as they roll out

4. 🚀 Ride the Shift to AI-Led Procurement

As platforms like G2 and Capterra see traffic decline, the new buying journey is moving toward AI-first tools like Certainty.

By claiming your page now, you’re ensuring your product stays in the path of discovery — not left behind.

Video : Claim Your Page on Certainty

Final Thoughts: Be Where the Future of Tech Sourcing Happens

Your next customer isn’t searching Google.
They’re asking an AI assistant what solution to choose.
And that assistant is powered by ChatGPT — and connected to Certainty.

If your company isn’t listed, enriched, and ready to engage, you’re missing out on high-value opportunities.